Melin Design Cases
2 cases across 1 studio
News & interviews
- Oilinwater approaches branding like an investigator, to build visual systems from rigorous research
It's Nice That · Mar 31, 2026
The article profiles Brussels-based design studio Oilinwater, founded by Matthieu Gorissen, which takes a research-driven and investigative approach to branding and identity design. Working primarily with cultural institutions, the studio builds visual systems rooted in context and storytelling. Projects include identities for Maison Hannon, Civa, and packaging for Rob The Gourmets’ Market’s craft beer collaboration.
OilinwaterPublicisMaison HannonCivabranding - New Brand Identity for Frameline 41 by Mucho
BP&O · Jun 13, 2017
BP&O features Mucho’s brand identity and campaign design for Frameline 41, the world’s longest-running LGBTQ film festival. The identity builds on the previous year’s framing concept, evolving into a typographic campaign with witty, inclusive wordplay by copywriter David Begler. The design uses gradients, bold typography, and dark backgrounds to express diversity and pride while maintaining professional restraint.

