Studio Gruhl, led by founder Malte Gruhl, has unveiled a new identity and website that reflect its focus on digital-first branding. The rebrand, guided by the studio’s manifesto ‘Dream More,’ emphasizes motion, interactivity, and AI-generated content over traditional print applications. In the interview, Gruhl discusses the studio’s evolution, collaborative approach, and vision for agile, adaptive brands built for the digital age.
Studio GruhlSid Lee New YorkUnnamed record labelUnnamed music platformbranding