The Brand Identity interviews Cristina Ghimp of Studio Ghimp and Öz C of Maison Audelà about their joint venture, Le Bureau. The duo created Olsen, a Notion workspace template designed specifically for brand and web designers, blending aesthetics with functionality. The conversation explores their collaboration, design philosophy, and the importance of well-crafted operational systems for creative studios.
Le BureauStudio GhimpMaison AudelàGentle Studiodigital
Abmo developed a refined and dynamic brand identity for French luxury sporting goods retailer Hercule Studio. Drawing inspiration from the twelve labours of Hercules, the identity features a system of monograms, elegant typography, and a color palette rooted in the South of France. The project merges fitness, fashion, and design aesthetics to position Hercule Studio as a premium lifestyle brand.