2 cases across 1 studio
Designers and creative leads credited on Loewe projects in press coverage.
Creative Boom · May 6, 2026
Creative Boom profiles French director and set designer Alix Bortoli, known for her handcrafted, sculptural stop-motion films made from wood, fabric, paper, and clay. The article focuses on her recent campaign for organic perfume brand Ffern, exploring her tactile process and philosophy of staying true to handmade craft in a digital age. It also traces her career from art school to collaborations with major fashion houses and her representation by Soixante Quinze.
Creative Boom · Feb 3, 2026 · Interview
The article profiles London-based photographer Laura McCluskey and her decade-long project 'Close to Home', which documents her grandparents and the Isle of Sheppey. Through intimate portraits and scenes of domestic life, McCluskey explores memory, grief, and reconnection with her family and birthplace. The piece delves into her process, emotional journey, and the eventual publication of the work as a book by Guest Editions.
Creative Boom · Apr 16, 2025
LOEWE has launched its first major brand exhibition, Crafted World, in Tokyo, featuring an innovative digital companion created by Stink Studios. The interactive experience extends the exhibition before, during, and after the visit, offering virtual engagement and playful features inspired by Japanese game shows. The project exemplifies how luxury brands can merge craftsmanship with digital innovation to enhance audience engagement.
It's Nice That · Nov 27, 2024
The article explores how Minecraft has evolved from a game into a creative platform influencing artists, designers, and institutions. It highlights projects by Travess Smalley, Cha Chaan Teng, and others who use the game’s generative and procedural systems as inspiration for digital and physical artworks. The piece situates Minecraft as a cultural touchstone bridging gaming, art, and design innovation.
It's Nice That · Jul 8, 2024
In this column, US editor-at-large Elizabeth Goodspeed explores the growing trend of food imagery in fashion and advertising. She traces its cultural and historical roots, from Dutch still lifes to modern campaigns by brands like Jacquemus and Rhode, arguing that food has evolved from a symbolic subject to a key narrative device in brand storytelling. The piece examines how food’s visual and emotional associations are leveraged to shape consumer perception and cultural meaning.


