Institut Français De La Mode Design Cases

1 case across 1 studio

Base Design (1)

Designers behind the work

Designers and creative leads credited on Institut Français De La Mode projects in press coverage.

Ross Gendelsat Base Design6

News & interviews

  • "POV Budapest Showcases Base Design's Unique Branding Approach"

    The Brand Identity · Sep 10, 2025 · Interview

    The Brand Identity interviews Base Design’s Associate Creative Director Ross Gendels and Editorial Director Julie Tentler ahead of their participation in POV Budapest. They discuss Base’s culture-driven approach to branding, the studio’s global network model, and how they’re adapting to industry changes such as AI integration. The conversation highlights Base’s philosophy of treating each brand as a unique culture and maintaining critical thinking as a core human advantage.

    Base DesignL’OréalDiorbranding
Institut Français De La Mode Design Cases - D1S1 Design Spotlight