Google Deepmind Design Cases
2 cases across 2 studios
Designers behind the work
Designers and creative leads credited on Google Deepmind projects in press coverage.
News & interviews
- Art&Graft evolves Gemini from technical showcase to living system
The Brand Identity · Apr 17, 2026
Art&Graft collaborated with Google DeepMind to evolve the visual identity for Gemini 3, transforming it from a technical showcase into a living, responsive system. The London-based studio developed a particle-based motion language that balances sophistication with accessibility, reflecting Gemini’s role across Google’s ecosystem. The project included extensive design exploration, motion toolkits, and a flexible system adaptable across multiple contexts.
- Does Google's gallery on the New York subway represent a 'third way' for AI sceptics?
Creative Boom · Jan 6, 2026
Creative Boom’s article by Tom May explores Google's 'Imagine If' campaign on the New York subway, created by SuperHeroes for OUTFRONT Media and Google DeepMind. The project invited commuters to submit prompts that were turned into AI-generated artworks by five local artists, exploring a pragmatic middle ground between AI scepticism and adoption. The piece reflects on how creatives can engage with AI tools without losing artistic integrity.
SuperHeroesGoogle DeepMindOUTFRONT Mediaadvertising - "Google DeepMind's Visualising AI Makes Complex Tech Understandable with Art"
It's Nice That · Dec 5, 2024
The article highlights Google DeepMind’s ongoing Visualising AI project, which commissions digital artists to create imaginative interpretations of artificial intelligence. Featuring studios like Dada Projects and artists such as Jesper Lindborg and Winston Duke, the initiative aims to make AI more accessible and relatable through creative visual storytelling. The works explore themes of sustainability, nature, and technology using advanced 3D and data-driven techniques.
Dada ProjectsBakken + BaekTwistedpolyGoogle DeepMinddigital - Gemini: Google DeepMind's AI Outperforms Human Experts
SEESAW · Dec 8, 2023
SEESAW features Gemini, Google DeepMind’s latest AI model, highlighting its website design and the model’s achievement as the first to outperform human experts. The listing notes the use of Google’s proprietary typefaces and categorizes the project under AI and Google-related work.
SEESAWGoogle DeepMinddigital