The Brand Identity interviews Folch senior designer and art director Josep Puy about his creative process, teamwork, and evolution within the Barcelona-based studio. Puy discusses mentorship from Albert Folch, the studio’s collaborative culture, and their recent project Ecosistema del Diseño Español, a dynamic digital identity for Spain’s design industry. The conversation explores motion design, typography, and the importance of curiosity and communication in creative work.
FolchMinistry of Science, Innovation and Universities of SpainBarcelona Design Center (BCD)branding
