Studio: ZAK
Client: A Bread Affair Bakery
Creative Boom · May 5, 2026
Creative Boom’s 2026 roundup highlights 15 design studios that the creative community most admires, based on its annual State of Creativity survey. The article features a mix of established and emerging studios such as OK-RM, Zak Group, Porto Rocha, Hey Studio, and Accept & Proceed, showcasing their distinctive approaches and recent projects across branding, culture, and design innovation.
The Brand Identity · Jun 26, 2025
Vancouver-based studio ZAK created a brand identity for Canadian aerospace startup Ronan Space Systems that draws inspiration from ancient petroglyphs to bridge humanity’s past and future. The identity combines organic, imperfect forms with brutalist typography and weathered tones to challenge the sterile aesthetics typical of the space industry. The result is a flexible, human-centered system that reflects Ronan’s mission to build a lasting legacy beyond Earth.
The Brand Identity · Dec 15, 2023
The Brand Identity’s article, written by Poppy Thaxter, curates seven standout branding and packaging projects for candle and fragrance brands. It highlights how design can visually express scent and atmosphere, featuring studios such as Oddity, Peach Blossom, Fook, Regular Practice, Stefan Jandl, With Projects, and Zak Group. The roundup showcases diverse materials, colors, and typographic styles used to evoke sensory experiences.
The Brand Identity · Aug 15, 2023 · Interview
The Brand Identity interviews designer Matt Busher, founder of London-based studio 21–87, about his journey from working at leading studios to launching his own practice in 2020. Busher discusses his research-driven, material-focused approach, early influences, and collaborations with clients such as Soho Home and fashion label Song for the Mute. The conversation explores his design philosophy, studio process, and the challenges of running an independent practice.
The Brand Identity · Apr 14, 2022 · Interview
The Brand Identity interviews Zak Kyes, founder of London-based Zak Group, about the studio’s evolution, its collaborations with brands like Prada, and its belief in the cultural relevance of graphic design. Kyes discusses the studio’s initiatives such as the FUTURE FWD scholarship and Culture Is Not Cancelled, emphasizing collaboration, inclusivity, and design’s role in shaping culture.