Creative Direction and Art Direction for Pusha T’s King Push Album

Works Studio developed a stark and symbolic visual narrative for Pusha T’s second studio album, *King Push – Darkest Before Dawn: The Prelude*. The project explores themes of incarceration, transformation, and faith through austere compositions, religious symbolism, and handcrafted zine and merchandise design. The visuals evoke both confinement and spiritual rebirth, reflecting the album’s emotional and psychological depth.