Merchandise Collection for Cabot
Cabot’s dairy wordplay moves from T-shirts to drinkware.
Werner Design Werks created a merchandise collection for Cabot that extends dairy-themed lettering and Vermont imagery across clothing, accessories and homeware. The range includes T-shirts, sweatshirts, sweatpants, hats, a scarf, totes, mugs, glasses, water bottles, trays and an apron. Farm scenes and cow emblems sit alongside playful phrases including Life Is Butter in Vermont, Cheese the Day, Cheddar Weather and Seriously Sharp. Printed graphics, script lettering, embroidery and patches give the collection varied expressions while recurring colours, motifs and wording connect the different products.
Insights
- The collection extends beyond apparel into totes, drinkware, trays, a scarf and an apron.
- Farm landscapes and cow emblems recur across products alongside references to Vermont.
- Lettering uses dairy-related wordplay, including Life Is Butter in Vermont, Cheese the Day and Cheddar Weather.
- Printed illustrations, script lettering, embroidery and patches create different treatments across the range.
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