Studio: Vju

Client: Active Non Toxic

Work: Brand Identity

Industry: Beauty

Brand Identity And Packaging Design For Active Non Toxic

Vju developed the visual identity and packaging design for Active Non Toxic, a Swedish brand creating functional soaps with protective properties. The design merges scientific precision with Scandinavian minimalism, featuring a custom icon system and a symbol inspired by stop signs to emphasize protection and clarity.

Tags: Aesthetic, Functionality, Iconography, Packaging