Support indie design curation — unlock the full archive, all cases & client dataSee Pro plans →Unlock the full archive →

D1S1 Design Spotlight

Home Directory Explore Read Jobs Pricing

Sign Up / Login

Home Directory Explore Read Jobs Pricing

Sign Up / Login

D1S1 Design Spotlight

Curated design studios, case studies and jobs — updated daily.

Directory

Studios Countries Cities & Maps Tech Stack Clients People Design Pioneers Type Foundries

Explore

Work Industry Tags Colours Fonts Bespoke Typefaces Awards Events Timeline Monthly Archive Weekly Archive Today's Archive

Read & Jobs

Jobs Articles Design Books News Pricing

About

About Publishing Guide Contact RSS Feed

Privacy Terms Cookies

© 2026 D1S1 · Made by Partdirector in Matosinhos, Portugal

Interactive Launch Campaign for Wispa Gold Salted Caramel by VCCP - D1S1 Design Spotlight

Studio: VCCP

Client: Cadbury

Work: Campaign

Industry: Food & Beverage

Interactive Launch Campaign for Wispa Gold Salted Caramel

VCCP London launched Cadbury's limited-edition Wispa Gold Salted Caramel through a nationwide heist-themed campaign. QR-enabled out-of-home placements and TikTok ads led audiences to an immersive audio safe-cracking game, rewarding successful players with early access to the new bar.

More in gray, brown, yellow

View on VCCP’s Website→

D1S1 Weekly

Get a concise design edit each week.

Selected work, useful context, and no daily noise.

Email addressFree. Unsubscribe anytime.

Date: Wed, Aug 3

Tags: Animation, 3d Animation, 3d Illustration, Chocolate, Device, Headphones, Poster, Qr Code

1 / 2Swipe

Keep exploring

Related cases

Same client

Integrated Advertising Campaign for Cadbury Bournville

Same client

Valentine’s Day Campaign for Cadbury Creme Egg

More from VCCP

Mobile Museum for British Red Cross and Defender

Same work type

Stop-Motion Climate Films for WWF

← Previous casePersonalized Travel Campaign for easyJet Next case →Summer Road Trip Campaign for Maynards Bassetts