Visual Identity And Campaign For Depot Boijmans Van Beuningen

Thonik developed a new visual identity and opening campaign for Depot Boijmans Van Beuningen, the world’s first publicly accessible art storage facility. The design builds on the museum’s established identity while distinguishing the Depot as a dynamic, reflective, and inclusive cultural landmark aimed at engaging both Gen Z and the broader Rotterdam community.

Tags: Audience, Awareness, Engagement, Graphic