Studio: The Mill

Client: Mercedes-Benz

Work: Motion Design

Industry: Entertainment

Cinematic Campaign For Mercedes Riot League Of Legends

The Mill collaborated with Mercedes-Benz and Riot Games to create a cinematic film celebrating the League of Legends World Championship. The piece blends live-action and CGI to capture the intensity and prestige of competitive gaming, highlighting the synergy between luxury and esports culture.

Tags: Audience, Fusion, Innovation, Journey, Narrative, Synergy