Studio: Stupid

Client: TV 2 Denmark

Work: Brand Identity

Industry: Media

Visual Identity And On-air Design For Tv 2 News

Stupid Studio collaborated with TV 2 Denmark to develop a new visual identity and on-air design for TV 2 News following the broadcaster’s 2023 rebrand. The system is built around circles and squares, symbolizing the heartbeat of the newsroom and the adaptability of storytelling, unified by a dynamic visual globe representing global coverage.

Tags: Analysis, Framework, Storytelling, Visual