Strichpunkt Design developed a new brand identity and brand experience center for Blanco as the company evolved from a sink-component manufacturer into a provider of modular kitchen water station systems. Centered on the BLANCO UNIT, the project expresses Blanco’s transformation and positions the kitchen water station as the hub of the kitchen. The new identity highlights the company’s emphasis on quality, durability, and design excellence while helping present its expanded, seamlessly combinable product system in a clear and contemporary way.
