Studio: Stink

Client: RAND

Work: Advertising

Industry: Non-profit

Influencer Campaign For Rand’s Truth Decay Initiative

Stink Studios partnered with RAND to translate their research on 'Truth Decay' into an engaging influencer-driven content series. By collaborating with trusted YouTube creators and crafting a pared-back visual identity, the campaign reached over 43 million impressions and sparked meaningful public dialogue about misinformation and critical thinking.

Tags: Creator, Influencer, Misinformation, Research, Video