Studio: Stink

Client: Auxiliary

Work: Experience Design

Industry: Fashion

Augmented Reality Retail Experience For Auxiliary At Selfridges

Stink Studios created 'Continuous Play', an immersive AR experience for high-end footwear brand Auxiliary at Selfridges in London. Using Facebook’s Spark AR platform, the project guided visitors through the brand’s inspirations and materials in a bold, interactive way that redefined in-store engagement.

Tags: Footwear, Influencer, Launch, Prototype, Retail, Shader