Studio: Spiilka

Client: Ukrposhta

Work: Brand Identity

Industry: Transportation

Brand Identity Refresh For Ukrposhta

Spiilka Design Büro revitalized the national postal service Ukrposhta’s identity, emphasizing its Ukrainian heritage. The redesign refined the postal horn symbol to resemble the letter 'У', reintroduced the blue and yellow color palette, and developed custom typefaces inspired by traditional postal aesthetics for use across digital and physical platforms.

Tags: Bold, Functional, Heritage, Modular, National, Systematic