Type Family Creation For A Leading Lifestyle Authority

Schick Toikka collaborated with Kinfolk for their rebranding by developing a custom type family that includes six distinct styles, featuring both Serif and Sans counterparts with matching italics. This versatile font palette effectively addresses the typographic requirements of Kinfolk's quarterly magazine, allowing for striking headlines and readable text for longer articles. The design direction was led by Alex Hunting Studio, ensuring a cohesive aesthetic that aligns with Kinfolk's identity as a lifestyle authority in print and online media.