Visual Identity for Elektromontaż Lublin

Redkroft created a new visual identity for Elektromontaż Lublin, an energy-sector company supplying energy for work, living, and development. Deliverables included visual identity, copywriting, visual communication guidelines, and social-media communication schemes. The identity centers on a distinctive logo, simple layouts, clean imagery, and a blue, gray, and graphite palette: blue references the sky and future ambitions, while gray and graphite reference technical precision and steel durability. Its communication framework uses the themes “Energy for the future,” “Energy for people,” and “Energy for engineering.”