Studio: Red Antler

Client: Sheertex

Work: Art Direction

Industry: Fashion

Awareness Campaign For Sheertex Tights

Red Antler created a bold fall 2022 awareness campaign for Sheertex, highlighting the extreme strength of their virtually indestructible tights. Using provocative copy, caution-inspired visuals, and striking colors, the campaign captured attention and reinforced Sheertex’s reputation for durability.

Tags: Awareness, Durability, Messaging