Studio: Matchstic

Client: Adanu

Work: Brand Identity

Industry: Non-profit

Naming And Visual Identity For A Ghanaian Nonprofit

Matchstic rebranded DIVOG, a Ghana-based community development organization, into Adanu—a name meaning 'artistic, collaborative wisdom.' The new identity captures the spirit of empowerment and optimism through vibrant colors, symbolic patterns, and a modern interpretation of African design elements.

Tags: Color, Community, Empowerment, Symbolism