Studio: Landor

Client: KitKat

Work: Experience Design

Industry: Food & Beverage

Omnichannel Retail Experience For Kitkat Chocolatory

Landor created an immersive omnichannel retail experience for KitKat Chocolatory, blending physical and digital touchpoints to engage Gen Z consumers. The project integrated virtual and augmented reality, gamified interactions, and personalized packaging to transform the brand’s promise of ‘Have a Break’ into a shareable, memorable experience.

Tags: Connection, Customization, Engagement, Experience, Immersion