Brand Identity for Three.js Conference
A family of customizable 3D spheres carried the Three.js Conf identity from the website into the venue.
Hervé created the visual identity, website, digital communications, printed materials, and on-site environment for the inaugural Three.js Conf Paris 2026. The identity centers on customizable spherical avatars that represent the conference community, extending from the interactive site into animated handmade attendee badges.
Insights- Hervé centered the identity on the attendee community, using spherical characters with varied textures and expressions so visitors could see themselves in the system.
- Visitors could generate a distinct avatar by randomizing its sphere; the variations stayed recognizable as one visual family.
- Hervé extended the characters across the website, social, print and venue scenography, and reports making 40 handmade badges that animate and recognize one another.
- Co-organizer Misaki Kitano used AI to create a 3D map of Maison de la Chimie so the team could preview the scenography at scale.