Studio: Future Deluxe

Client: Google

Work: Motion Design

Industry: Technology

Motion Identity For Google Pixel

FutureDeluxe collaborated with Google to craft a dynamic motion identity for the Pixel brand. The project explored the intersection of technology and emotion, using fluid forms and vibrant gradients to express the phone’s adaptive and human-centered design ethos.

Tags: Approach, Letterform, Materiality, Personality, Smartphone, Visual