Studio: Further

Client: Tencent Games

Work: Brand Identity

Industry: Entertainment

Global Brand Identity For Tencent Games

Further collaborated with Tencent Games to redefine its global brand identity, aligning it with the company’s evolving mission and international ambitions. The new system unites its diverse gaming IPs under a cohesive and future-ready visual language that reflects innovation and playfulness.

Tags: Dynamic, Futuristic, Global, Modular, Playful, Vibrant