Rebrand and Packaging for a Gluten-Free Bakery

Fred Trevor Design developed a joyful and premium rebrand for The Bakery by Knife & Fork, a family-run gluten-free bakery from Oxfordshire. Inspired by vintage European deli counters, the new identity celebrates being 'Positively Gluten Free' with warm colors, tactile materials, and a doughy logotype that evokes the texture of bread.