Studio: Forsman & Bodenfors

Client: Allianz

Work: Campaign

Industry: Finance

Awareness Campaign For Allianz's Partnership With Women's Aid

Forsman & Bodenfors created 'The World’s Strongest Women' campaign for Allianz to challenge perceptions of domestic abuse survivors. By reframing strength through the lens of everyday acts of survival, the campaign powerfully highlighted resilience and drove a 302% increase in contact with Women’s Aid.

Tags: Awareness, Partnership, Strength, Survivor, Violence