Studio: Dumbar

Client: AG2R LA MONDIALE

Work: Brand Identity

Industry: Finance

Visual Identity For A Merged French Insurance Company

Studio Dumbar/DEPT® developed a modern and approachable visual identity for AG2R LA MONDIALE following the merger of AG2R and La Mondiale. The new design unified the two brands under a single, confident image through an iconic logo, expressive typography, and a vibrant color palette, helping reposition the company as a market-leading A-brand.

Tags: Colour, Innovation, Typography