Studio: Dennis

Brand Identity for Casa Seda Ibiza Nightclub

Casa Seda built an Ibiza nightclub around a moth, not a sunset.

Dennis created the name and full brand identity for Casa Seda, an intimate Ibiza nightclub, cocktail bar, and omakase restaurant. Rooted in the island's contradictions, the identity combines a moth, sound waves, and Venn-diagram motifs across menus, signage, coasters, and other club touchpoints.

More in black, gray

Insights

Silk leads naturally to the moth, and the moth belongs to light, darkness and transformation. It is a rare hospitality metaphor that explains both the name and the night.
The monoline mark can read as an insect, sound waves or overlapping circles. That ambiguity suits a venue moving between omakase, cocktails and music.
The identity becomes convincing through physical details such as plates, ice, coasters, uniforms and a light switch. Its best moments happen in the room, not on a presentation slide.
Restraint keeps Casa Seda away from familiar Ibiza palms and neon. The tradeoff is that the elegant symbol needs its story and setting to avoid becoming generic luxury.