Industry: Design

Lovesong

A cancelled commission revived for a guest editorship

Miguel Reyes's homage to Robert E. Smith's 1942 Brush Script, begun as a cancelled custom project and later completed for Richard Turley's guest editorship of It's Nice That in August 2022. Reyes drew on his signpainting experience to moderate the bouncy baseline and ease all-caps use. The typeface lives in the Commercial Type Vault.

Set in Lovesong

Insights

Reyes toned down Brush Script's bouncy baseline to facilitate all-caps use.
Originally shelved after a corporate reshuffle, the project was later finished for an editorial context.