Blok
Blok Design is an award-winning graphic design studio based in Toronto, recognized for its cross-disciplinary approach that merges strategy, culture, and design. Founded by Vanessa Eckstein, the studio works across brand identity, packaging, editorial, digital experiences, exhibitions, and installations. Blok collaborates with clients such as MOCA Toronto, Tre Mari Bakery, and Mason Studio, crafting work that explores the intersection of ideas and form. Celebrated for its conceptual depth and cultural relevance, Blok has earned international recognition for projects that challenge conventions and reflect a belief that there is always another way.
https://blokdesign.com/
Toronto, Canada
75 Cases
Known for:blokbrand identityeditorial designtypographytorontomateriality
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News & interviews
- Blok Design Revamps P360 Brand Using Circles
The Brand Identity · Aug 6, 2025
Blok Design developed a new brand identity for Toronto-based procurement specialists P360, centering on the concept of circularity to express the company’s holistic approach. The rebrand features custom typography, a vibrant yet balanced color palette, and a versatile system adaptable across print and motion applications. Led by Vanessa Eckstein, the project reflects P360’s evolution while maintaining its established foundation.
Blok DesignP360branding
- Feeld’s A Fucking Magazine: A Collectable Tactile Experience
The Brand Identity · Nov 11, 2024
Feeld partnered with Toronto-based Blok Design to create A Fucking Magazine (AFM), a biannual print publication exploring desire, sexuality, and human connection. The tactile magazine features layered materials, expressive typography, and a flexible wordmark inspired by historical scripts. The design emphasizes sensory engagement, blending visual storytelling with material rhythm and touch.
Blok DesignFeeldFeeldeditorial
- ORIGEN MÉXICO captures Blok Design's love for Mexican culture
The Brand Identity · Nov 1, 2019
The Brand Identity features Blok Design’s book ORIGEN MÉXICO, a print project celebrating Mexican culture through layered narratives, textures, and vibrant visuals. The publication uses thin carbon paper and an unreleased sans serif typeface by Robert Huber, with proceeds supporting education via Fundacion Becar.
Blok DesignRobert HuberORIGEN MÉXICOeditorial
- New Book Design: Origen México by Blok
BP&O · Oct 28, 2019
BP&O features Origen México, a book designed by Canadian studio Blok for Ámbar Editores and Paola Gonzalez Vargas. The design uses materiality, monochromatic imagery, and layered paper to express Mexico’s cultural identity and continuity through time. The project merges philosophical and visual ideas to create a tactile, reflective editorial object supporting education in Mexico.
- New Logo & Branding for Ascari by Blok Deisgn
BP&O · Oct 15, 2019
BP&O features Blok Design’s branding for Toronto restaurant Ascari, inspired by 1950s motorsport and the legacy of Formula 1 driver Alberto Ascari. The identity combines racing cues, a distinctive blue palette, and tactile materials to create a modern yet nostalgic feel across menus, signage, and printed collateral.
Blok DesignAscaribranding
- Studio Showcase: Blok
BP&O · May 8, 2018
BP&O’s Studio Showcase highlights the work of Canadian design studio Blok, founded in 1998. The article presents a curated gallery of projects reviewed by BP&O, emphasizing Blok’s conceptual and material-driven approach to branding and editorial design. It praises the studio’s clarity, immediacy, and ability to translate brand truths into striking visual expressions.
- New Graphic Identity for CSPG by Blok
BP&O · Mar 9, 2018
BP&O features Blok’s new graphic identity for the Center for the Study of Political Graphics (CSPG), a nonprofit dedicated to preserving and promoting political posters. The identity uses bold typography, red and white color schemes, and material references like newsprint to echo the immediacy and grassroots nature of protest graphics. Richard Baird praises the design’s balance of simplicity and thoughtful detail, connecting it to the visual language of activism.
- Rain, Gravity, Heat, Cold by Blok
BP&O · Sep 5, 2017
BP&O’s Richard Baird offers a detailed hands-on review of 'Rain, Gravity, Heat, Cold', a book designed by Blok for Canadian architecture studio Superkül. The piece explores how the publication’s materiality, folding structure, and subtle color transitions reflect Superkül’s architectural philosophy and sensitivity to light and space.
- New Brand Identity for The Broadview Hotel by Blok
BP&O · Aug 29, 2017
BP&O features Blok’s brand identity for The Broadview Hotel in Toronto, a project that balances the building’s historic character with its modern renovation. The identity uses contrasting type and imagery, a restrained color palette, and tactile print finishes to reflect the hotel’s eclectic and layered past. The design ties closely to the interior concept by DesignAgency, celebrating both legacy and contemporary sophistication.
- New Book Rain, Gravity, Heat, Cold by Blok
BP&O · Aug 28, 2017
BP&O reviews 'Rain, Gravity, Heat, Cold', a book designed by Toronto-based studio Blok for architecture firm Superkül to mark its tenth anniversary. The publication explores the firm's philosophy through material transitions, subtle finishes, and architectural references. The article highlights how the book informed Superkül’s later visual identity, emphasizing the interplay of light, material, and structure.
- Branding & Packaging Design for Summerhill Market by Blok
BP&O · Apr 13, 2017
BP&O features Blok’s rebrand for Toronto’s Summerhill Market, a family-run grocery store. The new identity uses pastel colours, typographic restraint, and a systematic labelling approach to convey modernity and warmth while maintaining the store’s established reputation for quality. The design balances craft and clarity, reflecting both legacy and contemporary sensibilities.
- New Logo & Brand Identity for Superkül by Blok
BP&O · Jan 26, 2017
BP&O’s article by Richard Baird reviews Blok’s new brand identity for Canadian architecture firm Superkül. The identity, following a prior book collaboration, reflects the firm’s understated yet bold architectural philosophy through minimal design, material richness, and a focus on light, shadow, and process. The project includes print and digital applications, using refined materials and typographic restraint to express architectural values.
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