Studio: Athletics

Client: Google Chrome

Work: Brand Identity

Industry: Technology

Brand Identity Redesign For Google Chrome

Athletics collaborated with Google Chrome to refresh its brand identity, evolving it from a purely functional browser to a more personal and expressive platform. The new system uses abstracted UI elements, Material 3 color cues, and playful visual storytelling to celebrate individuality and real-world productivity.

Tags: Browser, Illustration, Productivity, Technology