Studio: AKQA

Client: Volvo Cars

Work: Art Direction

Industry: Automotive

Documentary Campaign For Volvo Ex90 Launch

AKQA created 'Route EX90', a 3,000-mile cross-country documentary showcasing Volvo’s new flagship electric SUV in real-world conditions. The film and supporting content highlight the EX90’s advanced technology, safety, and performance while celebrating Volvo’s partnerships with leading tech innovators.

Tags: Collaboration, Content, Documentary, Features, Journey, Technology