Campaign Identity For The Common Guild Talks Programme

A Practice for Everyday Life created the visual identity for The Common Guild’s 2019 programme of talks, ‘A Place for the Work and the Human Being’. Drawing from the visual language of protest and Rémy Zaugg’s bold typographic artworks, the design used bright colours, uppercase text, and adaptable signage to unify venues across Glasgow. A commemorative publication extended the identity with an inverted colour scheme and refined material choices.