Other · Founder
Typewriter art and Letraset are a world away from scrolling computer code.
Accept & Proceed collaborated with poet Tom Sharp to create a poetic and typographically rich identity for data rights agency AWO. Drawing inspiration from Richard Brautigan’s poem and typewriter art, the identity balances authority and expressiveness through the use of Baskerville and Univers. The design reflects AWO’s mission to defend human rights in the digital age while maintaining legibility and privacy-conscious font choices.
The Brand Identity interviews London-based studio The Beautiful Meme about their philosophy, evolution, and current projects. Founded by Tom Sharp and Ben Haworth, with Ross Fordham joining as Creative Director, the studio focuses on creating brand identities, campaigns, and cultural design work. They discuss their approach to experimentation, personal projects, and inspirations beyond graphic design.