Articles & interviews2
- Heydays Shapes Heckler Identity with Warmth and Technical Precision
Oslo-based studio Heydays developed a refined and confident visual identity for Arizona-based hardware brand Heckler. The design balances warmth and technical precision through a systematic typographic approach using Lineto’s LL Medium and a restrained monochromatic palette accented with cyan. The result reflects Heckler’s craftsmanship and approachable sophistication across digital and physical applications.
- Gesture Systems’ identity for DoubleDouble takes inspiration from the internet’s bygone years
Gesture Systems, a Fremantle-based design studio led by Ryan Vincent and Rory Ferrante, created a flexible, maximalist brand identity and packaging for Perth coffee roastery DoubleDouble. Drawing inspiration from early internet aesthetics and archival imagery, the design uses a mix of typefaces and adaptable color systems to reflect each coffee blend’s character. The result is a nostalgic yet contemporary identity that stands out in the local coffee market.