About
Naomi Kolsteren is a founder of Vrints-Kolsteren.
SourceFounded
In their own words
We stripped the name back to its essential elements, removing what was no longer necessary. But the space between the letters still references what has disappeared. So the history isn’t erased, it’s still present in the identity in a more subtle way.
The pizza box was particularly interesting because it’s such a familiar object. We really wanted it to feel like another expression of the identity, something with its own graphic presence.
It’s a landscape, a community and an immersive summer experience rooted in its local environment.
The type became part of the landscape in the layout, shifting, overlapping and responding to all of the other graphic elements.
Articles & interviews5
- Neo-Brutalism Reshapes Packaging With Bold, Minimal Design
Antwerp-based studio Vrints-Kolsteren rebranded London pizza restaurant Napoli on the Road as NotR. The identity reduces the name to an abbreviated wordmark and draws on transport, shipping and industrial references—including stamps, labels, codes and monospaced type—to express the restaurant's origins as a food truck and its continued evolution. The system extends across menus, packaging, pizza boxes and uniforms while positioning the brand beyond hospitality into culture, fashion, music and art.
- Vrints-Kolsteren’s identity for electronic music festival Gabonsa frames it as an “adventure playground”
Vrints-Kolsteren created a brand identity for the Austrian electronic music festival Gabonsa that draws inspiration from the surrounding landscape and community. The Antwerp-based studio combined field research, illustration, and custom typography to evoke the festival’s sense of adventure and connection to nature. The resulting system is flexible and tactile, spanning posters, signage, and digital applications.
- Vrints-Kolsteren Evolves Beyond Graphic Design to Multidisciplinary Studio