Branding Designer · Designer · Art Director
I believe that failure isn't the moment when you can't move forward, but the moment when the direction you're heading changes.
I use the internet not so much as a place to build relationships, but rather as a gateway to meeting people in person.
When outsourcing to external partners, we always share the background and rationale behind the work.
The stillness at 5am is pure peace. I brew coffee, review yesterday's work, and schedule time to do absolutely nothing.
I treasure the time between 4am and 7am as my 'human-free time'.
Always create a contract and make sure all terms are clearly documented.
Written by Tom May for Creative Boom, this article gathers insights from several creative professionals about the lessons learned from failure. Through candid stories of health crises, failed collaborations, and embarrassing mistakes, the piece explores how setbacks can lead to growth, resilience, and better creative judgment. Each contributor shares a personal experience that reshaped their approach to work and life.
Tom May’s Creative Boom article explores how creatives are rejecting the pressure to constantly post online and instead embracing quieter, more authentic forms of visibility. Through insights from designers and illustrators, it highlights a shift toward meaningful connection, slower content, and genuine communication over performative self-promotion. The piece argues that saying less can actually help creatives be heard more clearly and sustainably.
The article by Tom May explores how creative professionals can integrate genuine kindness and empathy into their daily routines. Through insights from designers, illustrators, and founders, it highlights practical ways to support peers, communicate respectfully, pay fairly, and share knowledge openly. The piece emphasizes that real kindness in the creative industry is about fairness, transparency, and emotional intelligence rather than superficial niceness.
Creative Boom’s article by Tom May explores how creative professionals can prevent burnout through mindfulness and practical self-care. Drawing on advice from designers and artists, it highlights the importance of boundaries, rest, and new wellness techniques such as colour walking, floor time, and Japanese walking. The piece encourages creatives to prioritise mental health and sustainable work habits.
Creative Boom’s article by Tom May gathers insights from various creatives on how to achieve and maintain a state of creative flow. Contributors share personal rituals, time management strategies, and environmental cues that help them focus and protect their creative energy. The piece highlights the importance of self-awareness, boundaries, and intentional disconnection in sustaining creativity.
Creative Boom’s 'Dear Boom' advice column, written by Tom May, gathers insights from freelancers and studio owners on managing cashflow stress. Contributors share practical strategies such as building financial buffers, enforcing payment terms, diversifying income, and structuring retainers to reduce anxiety during slow periods. The piece emphasizes proactive financial management and community support as keys to sustainable freelance careers.