Designer · Type Designer · Founder
The article profiles designer and artist Pavel Ripley, exploring his multidisciplinary practice that merges analogue and digital methods. Based in Portugal and co-running the studio Odd Works, Ripley’s work spans collage, painting, sculpture, and ceramics, often using recycled materials and embracing 'controlled randomness' as a creative philosophy.
The Brand Identity’s interview with Berlin-based art director and graphic designer Sophia Brinkgerd explores her freelance journey, creative process, and balance between life and work. Brinkgerd discusses her experiences at Apple, her collaborations on the New Aesthetic book series, and her art direction for Badland Issue 6. The conversation highlights her thoughtful approach to design, community, and experimentation.
Serviceplan Innovation and Workbyworks collaborated with Japanese-German textile startup AIZOME to create the brand identity and packaging for WASTECARE, a skincare line derived from textile dyeing wastewater. The design draws inspiration from molecular structures, combining sustainable materials, custom typography, and a scientific aesthetic to reflect AIZOME’s eco-conscious innovation. The project includes a bespoke typeface, recyclable packaging, and an editorial publication that communicates the brand’s mission and process.
The Brand Identity’s 'The Edit' highlights five creative projects from around the world, including An Open Understanding’s cinematic rebrand for gaming studio Fire Without Smoke, Workbyworks’ modular identity for Shanghai’s Perfect Print, and Ana Rita Morais’ typographic calendar supporting BIPOC students. Additional features include Harrison Gyde’s nostalgic rebrand for fashion label OVNA OVICH and High Tide’s cinematic album packaging for musician Leon Michels.