Emma Kaniuk
Designer, Creative Director
In their own words
I wanted the brand concept to emerge intuitively, mirroring the way Homeward trusts its own intuition to select works for publication.
We aimed for a balance between technical precision and a charming, slightly awkward character.
Articles & interviews3
- Emma Kaniuk rejects biotech sameness in Audax Biosciences’ rebrand
Emma Kaniuk & Company led a comprehensive rebrand for Audax Biosciences, transforming the biotech firm’s identity from oNKo-innate into a bold, differentiated brand. The project encompassed naming, strategy, visual identity, and website design, featuring custom 3D biological forms, a distinctive 'x' logo, and a fluorescent lab-inspired palette. Collaborating with a global team of specialists, the rebrand rejects biotech uniformity in favor of a human, creative, and scientifically grounded aesthetic.
- Emma Kaniuk Crafts Unique Metaphor for Unconventional Book Press
The Brand Identity features Emma Kaniuk & Company’s brand identity for Homeward Books, a small press dedicated to unconventional literature. Inspired by the hermit crab as a metaphor for ‘books without a home,’ the identity combines illustration, 3D design, and adaptable typography to express creativity and resilience. Collaborations with international illustrators and type foundries helped create a flexible, evolving visual system that has already elevated Homeward’s industry presence.
- Emma Kaniuk's Campaign Boosts Show Me Shorts Festival Attendance by 19%