In their own words
The typography needed to be authoritative, expressive and beautiful.
The projects that are important to me are the ones that have a tangible sense of purpose.
I am hugely inspired by designers that have a point of view.
The dream would be to operate in the same space as Experimental Jetset or MM Paris.
A subtle break in the form reveals a broken cycle, a broken idea, a broken system. Urging us to make the changes we so desperately need.
Articles & interviews
- Studio zur Strassen brings Method out of stealth with precision
Studio zur Strassen created a precise, dual-layer brand identity for cybersecurity company Method as it emerged from stealth mode. The identity balances calm clarity with coded complexity, reflecting the tension between stability and constant threat in cybersecurity. Using a hexagonal grid system, monochrome palette, and utilitarian typography, the brand conveys technical sophistication and reliability.
- Accept & Proceed and Tom Sharp Spotlight AWO’s Data Rights Mission
Accept & Proceed collaborated with poet Tom Sharp to create a poetic and typographically rich identity for data rights agency AWO. Drawing inspiration from Richard Brautigan’s poem and typewriter art, the identity balances authority and expressiveness through the use of Baskerville and Univers. The design reflects AWO’s mission to defend human rights in the digital age while maintaining legibility and privacy-conscious font choices.
- The Designers: Accept & Proceed’s Benjamin Lee on pre-internet design, thinking differently and more