Aleksi Tikkala

Articles & interviews

• (Studio) Lotta Nieminen builds Cafuné’s identity from herbarium logic

  The Brand Identity · Feb 11, 2026

  The article details how (Studio) Lotta Nieminen developed a refined brand identity for Hong Kong-based accessories label Cafuné, inspired by the logic of a herbarium. Drawing from Karl Blossfeldt’s botanical photography, the identity features a custom typeface, organic monogram, and flexible pattern system that reflect the brand’s values of care, longevity, and emotional connection.

  (Studio) Lotta NieminenCafunébranding
• Tino Nyman’s identity for TeeMaa’s 10th-anniversary tea box collection is a treat for the eyes

  The Brand Identity · Mar 22, 2024

  Designer Tino Nyman created a refined and culturally balanced identity for TeeMaa’s 10th-anniversary tea box collection, blending Nordic simplicity with Chinese tradition. The project features a diverse color palette, elegant typography using Cucina and Lateral, and packaging inspired by bamboo boxes. The result is a poetic and visually rich celebration of TeeMaa’s dual heritage.

  Tino NymanTeeMaabranding
• Tino Nyman’s tranquil identity for ILO Living effortlessly hosts both Latin and Chinese scripts

  The Brand Identity · Dec 6, 2022

  The Brand Identity features Helsinki-based designer Tino Nyman’s tranquil brand identity for Shanghai retail brand ILO Living. The project balances Nordic minimalism with Chinese sensibilities, using typefaces Haben Grotesk, Scarla, and Finder to harmonize Latin and Chinese scripts. The identity extends across print, digital, and motion applications, supported by collaborators in photography and animation.

  Tino NymanYatofuHelsinki Type StudioILO Livingbranding