Cases set in Rooftop, as credited by the studios in their own writeups.
The Brand Identity · Mar 30, 2026
Manychat’s in-house brand studio developed a refreshed identity for Instagram Summit, reimagining geometric shapes as social beings to express human interaction. The modular system uses motion and composition to convey collaboration and community while retaining Manychat’s established typography and color palette. The result is a dynamic, behaviour-driven identity that bridges technological precision with social warmth.
The Brand Identity · May 12, 2025
Manychat’s in-house design team launched 'Chronically Online,' a digital magazine exploring internet culture through immersive, generative design. The publication combines AI-generated imagery with manual art direction, using a custom shader-based tool to create a warped, spherical visual language. The project reflects Manychat’s commitment to experimental yet user-focused digital experiences.
The Brand Identity · Dec 9, 2024
Manychat’s in-house design team developed a lively and expressive identity for the Instagram Summit 2024, emphasizing creator culture and emotional connection. The design combines geometric precision with organic, scribbly forms, supported by a vibrant color palette and expressive chat bubble motifs. Typography choices maintain brand consistency while allowing flexibility and energy across event materials.

