The Brand Identity interviews British Standard Type founders Haakon Spencer and Matthew Fenton about the evolution of their digital type foundry three years after its launch. They discuss the creation of four retail typefaces—Bazaine, Ritma, Symbol, and Spyre—alongside their ongoing relationship with their design studio Spencer Fenton. The conversation explores their design philosophy, process of experimentation, and upcoming collaborations with brands like Extraless and artist Yinka Ilori.
British Standard TypeSpencer FentonOK-RMThe Jonathan Viner GalleryExtralessbranding