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Custom Typeface — 2 cases
Used by NaN, Olssøn Barbieri
Cases set in Custom Typeface, as credited by the studios in their own writeups.
Used by NaN, Olssøn Barbieri
Cases set in Custom Typeface, as credited by the studios in their own writeups.
Unspoken Agreement developed the brand identity for Skinmetal, a skincare line founded by Dr Wendy Sue Swanson and co-created with teenage boys known as 'The Foundry.' The project redefines masculine skincare branding through industrial yet emotionally authentic design, functional packaging, and a campaign that celebrates confidence over fear-based messaging. The result is a purposeful, collaborative identity that connects deeply with its young male audience.
Cat How of How&How argues that the perceived divide between branding and creative agencies is artificial. Using Uncommon’s JD Sports global rebrand as an example, she explains that brand and campaign work are inseparable expressions of the same strategic thinking. The article calls for the industry to move beyond outdated labels and focus on holistic creative problem-solving.
Creative Boom reports on Collins' rebrand of Muse Group, the company behind music tools like Ultimate Guitar and Audacity. The new identity positions Muse as a 'Creative Fluency Company' focused on helping musicians bridge the gap between ambition and ability. The rebrand includes a unified visual system inspired by musical expression and motion, aligning Muse’s diverse products under one cohesive brand.