Design cases by studio
- Brand Refresh for Vitaminwater
- COLLINS partnered with Vitaminwater to revitalize the brand after years of market erosion due to copycat competitors. The team repositioned the brand around its true strength—flavor variety—introducing a refreshed identity system that modernized its iconic look while emphasizing its colorful, ever-changing lineup.
- Beverage, Bottle, Fruit, Health, Tea, Water
Designers behind the work
Designers and creative leads credited on Vitaminwater projects in press coverage.