illo brought the UEFA EURO 2028 identity to life through a dynamic brand story video. Using expressive soundwave lines, kinetic typography, and live-action integration, the film captures the collective energy of fans and the excitement of the tournament. The result is a vibrant, motion-driven introduction to the new brand, showcased across major screens and social platforms.
illo created a dynamic motion video for the UEFA Euro 2024 Draw event held at Hamburg’s Elbphilharmonie. The piece combined bold geometric shapes and vivid colors to visually accompany the live orchestral performance, projected on a curved 10K screen. The result was an immersive visual experience that captured the energy and anticipation of the tournament.
MATTA evolved UEFA's WePlayStrong into a digital-first identity for women's football. The system builds on the existing huddle logo, turquoise colour and Play Strong typeface to unify social content, gaming, events, partnerships, merchandise and digital experiences.
Further collaborated with UEFA to refresh the Champions League identity, creating a refined and contemporary brand expression. The new design captures the tournament’s prestige and emotional intensity, inspiring fans and partners across the globe.
This project involved developing a cohesive brand identity system for UEFA, reflecting the organization's global presence and commitment to football excellence. The design aimed to unify visual elements across platforms while maintaining a strong and recognizable identity.
Baillat Studio created dynamic video content for the UEFA Euro 2020 Drawing Ceremony held at the Romexpo hall in Bucharest. The visuals accompanied a live performance by Les 7 Doigts, highlighting European host cities and the youthful energy of gymnast Alexandre Urzica. The project celebrated unity and movement through colorful, immersive animations.
Creative studio Pim-Pam has launched TOPSP!N, an exhibition in Glasgow that turns table tennis paddles into art pieces to raise funds for Drumchapel Table Tennis Club. The show features contributions from artists and designers across disciplines, celebrating the intersection of sport, creativity, and community. The event continues Pim-Pam’s tradition of socially engaged exhibitions following SP!N and BACKSP!N.