TEVA
Design work for TEVA, collected from the studios behind it.
- Design cases
- 4
- Studio
- 1
- Latest work added
- Apr 2022
- Campaign 4
Design cases by studio
VCCP (4)
- Awareness Campaign for Teva Caregivers
- VCCP Health created the award-winning film “Hairdresser” for Teva Pharmaceuticals to recognise unpaid carers and the devotion they provide. Grounded in quantitative and qualitative research, the emotional campaign brought the often-overlooked challenges of caregiving into public awareness.
- Awareness Campaign for Teva’s World MS Day
- Teva created a World MS Day campaign celebrating the MS community and the healthcare professionals who improve patient outcomes. Centered on an animated real-life story from musician Ara, the campaign extended across social media, HCP email, websites, and a teaser poster.
- Caregiver Awareness Campaign for Teva
- VCCP Health created Acts of Love, a corporate campaign recognizing the often-unseen support provided by unpaid carers of people with chronic conditions. Centered on John learning hairdressing to help his wife feel like herself, the campaign directs audiences to Teva’s Life Effects Carer Section for peer-created support content.
- Campaign for COPAXONE Multiple Sclerosis Treatment
- VCCP Health created the “World at Their Feet” campaign for Teva’s COPAXONE to refresh perceptions among healthcare professionals in a crowded multiple sclerosis treatment market. Delivered through digital, print, and experiential channels, it positioned the treatment around young patients’ evolving ambitions and life goals.
